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The Doctor Coach School™ Podcast
Dr. Kimmy is a double Board Certified Pediatric Hospitalist, CEO of The Doctor Coach School™️, and host of The Doctor Coach School™ Podcast. This podcast was created in order to help doctors, particularly women doctors of color, create, market, and confidently sell transformational coaching programs. Dr. Kimmy first built her business as a Procrastination Coach in 2019, helping professional women break the cycle of self-sabotage so that they could level up their lives, after she was able to push through procrastination and develop systems and processes to overcome her own overwhelm. She built a multi 6-figure coaching business from scratch and while working full time. Dr. Kimmy then began helping women doctors master their messaging and learn how to sell. She was able to help several of her clients develop thriving coaching businesses and sell high-ticket, high-impact coaching. This led to the creation of The Doctor Coach School™️. In DCS, Dr. Kimmy recognizes that the very tools that she developed to coach herself and her clients are also effective to market and sell. DCS is the only coaching school created specifically for physicians and dentists: in it, she helps doctors utilize their unique training of diagnosis and treatment in order to help them achieve results for their clients, market their coaching business, and sell their coaching with confidence. On the DCS podcast, you will learn how to pivot your story into your intellectual property, master your messaging through StorySelling, and sell with confidence. You will learn how to overcome your own mental and emotional blocks, and to teach those very skills to your clients.
The Doctor Coach School™ Podcast
Your Sales Pitch Starts With Your Offer
No one in the industry is talking about this, so when you follow these steps to infuse the psychology of sales into your offer and start closing sales calls like crazy, just remember you heard it here first.
In today’s episode, I explain why your offer is the number one driver of sales in your business. If you aren’t thinking about your sales pitch until you are talking to your client on a sales call, it’s too late.
Your only job as a coach is to help your people believe enough to get them in motion. If they aren’t moving, they aren’t getting results, and you aren’t making money in your business.
The traditional strategy is to get certified, start marketing, build followers, and only then do you start selling. But all of those steps focus on you building a facade of authority, leaving your client’s brain out of the equation.
When you build your offer based on your client's psychology, it will be irresistible. You have to understand exactly who your client is, get inside their head, and use that knowledge to develop a high-converting offer.
It’s not your sales pitch, social media, or marketing that is going to increase your sales. The key is your offer. Your offer is what is going to get clients to say yes. Your offer comes before any sales or marketing efforts. Get your clients into action by learning how to infuse the psychology of sales into your offer to hit your six-figure sales goal.
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